The Apulia Film House is the beating heart of the Apulia Film Commission Foundation and is at Venice 79 with a strong presence. The Apulia Film House opened two years ago and is a museum in the making.
In addition to its administrative nature, the Film House hosts a green screen used, for example, in the production of the video clips “Ciao” by Cesare Cremonini and Checco Fornarelli’s Chrysalis. In this structure the latest technologies and the most innovative digital post-production software are flanked by an exhibition space that is its real flagship. The space, constantly evolving, contains film exhibits of great value taken directly from Puglia’s most important film sets and beyond.
The common thread of the exhibition is Puglia, through props taken from films shot in the area or made by Apulian artists. Visitors to the Film House thus have the opportunity to view up close creatures and special effects from films by Ridley Scott, Stefano Sollima and George Clooney, to name a few.
The fascinating specimen in the exhibition is the sea dragon from Matteo Garrone’s The Tale of Tales. This dragon is wildly popular on social channels thanks to the photos of the thousands of visitors who have visited the facility since August 2020.
Two important parts of the exhibition are the interactive activities, which offer visitors an active experience of the route, and the selection of vintage posters from the Mediateca Regionale Pugliese, all managed by the Apulia Film Commission Foundation and the Apulia Region. Next to Apulia Film House, there’s a 200-seat arena, the venue for some of the events that Apulia Film Commission produces during the summer months, another essential addition to the Apulia Regional Mediatheque and the four Cineports of Bari, Lecce, Foggia and Taranto.
Birgit Krueger
